<?xml version="1.0" encoding="utf-8"?>
<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/">
  <channel>
    <title>Business &amp; Marketing</title>
    <description>Business &amp; Marketing</description>
    <pubDate>Tue, 19 May 2026 12:31:12 +0000</pubDate>
    <lastBuildDate>Tue, 19 May 2026 12:31:12 +0000</lastBuildDate>
    <generator>RPGfix - Role-Playing Game Directory</generator>
    <link>https://www.rpgfix.com/forums/business-marketing/</link>
    <atom:link rel="self" type="application/rss+xml" href="https://www.rpgfix.com/forums/business-marketing/index.rss"/>
    <item>
      <title>Character Ads</title>
      <pubDate>Tue, 28 Jan 2025 05:18:39 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/character-ads.1619/</link>
      <guid>https://www.rpgfix.com/threads/character-ads.1619/</guid>
      <author>invalid@example.com (Archaeon)</author>
      <dc:creator>Archaeon</dc:creator>
      <content:encoded><![CDATA[I’m adding this to the marketing section because that’s primarily what I want to use the information you give me for. I suspect that for most people what it really boils down to is whether a particular character sparks inspiration. Or whether you’re on the look out for a particular type of character/role that just so happens to fit. And that’s cool. But what I’m looking for is more of a technical guide.<br />
<br />
<br />
But I guess what I’m really asking can be broken down to these:<br />
<br />
<br />
<ol>
<li>What sort...</li>
</ol><br />
<a href="https://www.rpgfix.com/threads/character-ads.1619/" class="internalLink">Character Ads</a>]]></content:encoded>
      <slash:comments>9</slash:comments>
    </item>
    <item>
      <title>Link Back only?</title>
      <pubDate>Sun, 12 Jan 2025 00:17:58 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/link-back-only.1594/</link>
      <guid>https://www.rpgfix.com/threads/link-back-only.1594/</guid>
      <author>invalid@example.com (Archaeon)</author>
      <dc:creator>Archaeon</dc:creator>
      <content:encoded><![CDATA[I don’t profess to be anything other than a complete novice when it comes to this whole advertising malarky. Historically I’ve relied almost entirely upon word of mouth to put groups together. So this may be a rather daft question but I’m going to ask it anyway.<br />
<br />
<br />
Why do some people opt to have advertising forums that only allow ‘link backs’ and not ‘first time’ adverts? Does it really make that much different? What do you achieve with such things?]]></content:encoded>
      <slash:comments>8</slash:comments>
    </item>
    <item>
      <title>Do you have any social media accounts for your game?</title>
      <pubDate>Thu, 22 Feb 2024 11:24:53 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/do-you-have-any-social-media-accounts-for-your-game.1106/</link>
      <guid>https://www.rpgfix.com/threads/do-you-have-any-social-media-accounts-for-your-game.1106/</guid>
      <author>invalid@example.com (Shriker)</author>
      <dc:creator>Shriker</dc:creator>
      <content:encoded><![CDATA[If so, do you use them often? Have you ever run a contest using them? Have you noticed Facebook becoming less and less effective (as they move further toward a paid model of contacting your followers/subscribers)?]]></content:encoded>
      <slash:comments>19</slash:comments>
    </item>
    <item>
      <title>Big Money Forum?</title>
      <pubDate>Fri, 06 Mar 2020 17:04:33 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/big-money-forum.1481/</link>
      <guid>https://www.rpgfix.com/threads/big-money-forum.1481/</guid>
      <author>invalid@example.com (Scoglads)</author>
      <dc:creator>Scoglads</dc:creator>
      <content:encoded><![CDATA[So I was wondering, has anyone ever thought of getting like some serious money behind a roleplay forum?<br />
Like set up a site with paid staff members, custom coding, real world prizes, etc?<br />
Or even ones with like lower budgets (but still budgets) for their sites?<br />
Do you think something like that could be economically viable or helpful for the site?]]></content:encoded>
      <slash:comments>8</slash:comments>
    </item>
    <item>
      <title>YouTube Video Promotion</title>
      <pubDate>Mon, 26 Aug 2019 03:42:36 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/youtube-video-promotion.2305/</link>
      <guid>https://www.rpgfix.com/threads/youtube-video-promotion.2305/</guid>
      <author>invalid@example.com (Mim)</author>
      <dc:creator>Mim</dc:creator>
      <content:encoded><![CDATA[Hi everyone,<br />
<br />
Recently one of our new members came up with an idea, at first I wasn&#039;t sure about it but after seeing some of the things he has done for other games (X-box etc) I decided to let him have a go at it. He came up with this brilliant Promo vid for our site and I have to say its one of the best thing we have done. By posting it on social media we&#039;ve picked up more visits to the site than ever before and some new membership. So if you have the time and the skills, it is more than...<br />
<br />
<a href="https://www.rpgfix.com/threads/youtube-video-promotion.2305/" class="internalLink">YouTube Video Promotion</a>]]></content:encoded>
      <slash:comments>1</slash:comments>
    </item>
    <item>
      <title>Promoting Your Site</title>
      <pubDate>Wed, 21 Nov 2018 20:20:50 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/promoting-your-site.1381/</link>
      <guid>https://www.rpgfix.com/threads/promoting-your-site.1381/</guid>
      <author>invalid@example.com (Rowena Ravenclaw)</author>
      <dc:creator>Rowena Ravenclaw</dc:creator>
      <content:encoded><![CDATA[Recently I&#039;ve been considering site promotion and how to get my site out there and boost our community. It always seems that I fall back on the same old things when it comes to promotion, however; advertising, directories, affiliates, social media. These things are great, but without an RP following anymore, they&#039;re not as useful as they once were. So I pose these questions to you and I&#039;m interested to see what your opinions are.<br />
<br />
01. What methods of site promotion do you use? Why do you...<br />
<br />
<a href="https://www.rpgfix.com/threads/promoting-your-site.1381/" class="internalLink">Promoting Your Site</a>]]></content:encoded>
      <slash:comments>6</slash:comments>
    </item>
    <item>
      <title>Social Media and Analytics</title>
      <pubDate>Sun, 19 Aug 2018 15:32:26 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/social-media-and-analytics.2247/</link>
      <guid>https://www.rpgfix.com/threads/social-media-and-analytics.2247/</guid>
      <author>invalid@example.com (RP Collective)</author>
      <dc:creator>RP Collective</dc:creator>
      <content:encoded><![CDATA[As a site, we very keenly track the impact of referrals from other sites (directories, site lists etc.) and social media avenues using Google analytics - it helps give us a feel on where best to invest our time and attention.<br />
<br />
So, my first question is, do any of you also track analytics? And my second question is, if you <i>do </i>track analytics, have you seen any substantial site traffic/site registration originating from your social media accounts?<br />
<br />
We&#039;re particularly interested in any...<br />
<br />
<a href="https://www.rpgfix.com/threads/social-media-and-analytics.2247/" class="internalLink">Social Media and Analytics</a>]]></content:encoded>
      <slash:comments>1</slash:comments>
    </item>
    <item>
      <title>What is the best platform for email marketing?</title>
      <pubDate>Wed, 13 Jun 2018 00:59:38 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/what-is-the-best-platform-for-email-marketing.2005/</link>
      <guid>https://www.rpgfix.com/threads/what-is-the-best-platform-for-email-marketing.2005/</guid>
      <author>invalid@example.com (Shriker)</author>
      <dc:creator>Shriker</dc:creator>
      <content:encoded><![CDATA[Have you ever considered doing email marketing campaigns for your site? I work with several email marketing tools professionally and would love to hear more of people&#039;s thoughts. They&#039;re generally very effective when you have a completely opt-in member base, and are an amazing tool alongside social media to build hype.]]></content:encoded>
      <slash:comments>2</slash:comments>
    </item>
    <item>
      <title>Recruitment Drives</title>
      <pubDate>Thu, 21 Sep 2017 06:33:19 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/recruitment-drives.2011/</link>
      <guid>https://www.rpgfix.com/threads/recruitment-drives.2011/</guid>
      <author>invalid@example.com (Archivist)</author>
      <dc:creator>Archivist</dc:creator>
      <content:encoded><![CDATA[Carrying this over from another thread- instead of continuing it there. I&#039;m copying some questions that have been asked there-<br />
<br />
Seriously, every RP needs members to thrive but when the numbers are down- and you&#039;ve told everyone you know who might be interested (with no luck) what&#039;s left to do? A recruitment drive?<br />
<br />
Mister Karma asked- Stupid question: what is a recruitment drive?<br />
<br />
Smart follow-up: how effective are recruitment drives?<br />
<br />
My own questions are:<br />
<br />
How does one put together a...<br />
<br />
<a href="https://www.rpgfix.com/threads/recruitment-drives.2011/" class="internalLink">Recruitment Drives</a>]]></content:encoded>
      <slash:comments>27</slash:comments>
    </item>
    <item>
      <title>Facebook Pages</title>
      <pubDate>Thu, 14 Sep 2017 21:28:46 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/facebook-pages.2012/</link>
      <guid>https://www.rpgfix.com/threads/facebook-pages.2012/</guid>
      <author>invalid@example.com (Mister Karma)</author>
      <dc:creator>Mister Karma</dc:creator>
      <content:encoded><![CDATA[When making a Facebook page for your site, which Page type do you normally pick?  For me, given that it&#039;s a community and, as such, is community driven I pick Cause or Community.]]></content:encoded>
    </item>
    <item>
      <title>Creating a great looking ad?</title>
      <pubDate>Wed, 06 Aug 2014 20:34:39 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/creating-a-great-looking-ad.1041/</link>
      <guid>https://www.rpgfix.com/threads/creating-a-great-looking-ad.1041/</guid>
      <author>invalid@example.com (VirusZero)</author>
      <dc:creator>VirusZero</dc:creator>
      <content:encoded><![CDATA[One of the most common ways for forum-based roleplays to get the word out there is to use guest friendly ads. But making one of these ads can be difficult, so what are some tips/tricks you&#039;ve used to help create great looking ads to help drive people to your site?]]></content:encoded>
      <slash:comments>2</slash:comments>
    </item>
    <item>
      <title>Game FAQs</title>
      <pubDate>Wed, 21 Dec 2016 19:08:02 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/game-faqs.1625/</link>
      <guid>https://www.rpgfix.com/threads/game-faqs.1625/</guid>
      <author>invalid@example.com (VarnishedTruths)</author>
      <dc:creator>VarnishedTruths</dc:creator>
      <content:encoded><![CDATA[Do you have an FAQ for your game?  Do you look for them in games you&#039;re considering?<br />
<br />
I&#039;ve been getting some questions from people who aren&#039;t familiar with the style of play my game employs (it&#039;s a dressing room journal game), so I&#039;m thinking of writing an FAQ to explain some of the concepts to newcomers.  But I&#039;m not sure what the questions would be.  So far I&#039;ve got:<br />
<ul>
<li>How do you join?</li>
<li>What is the plot?</li>
<li>How do I get my characters involved in plots?<br />
</li>
<li>What kinds of...</li>
</ul><br />
<a href="https://www.rpgfix.com/threads/game-faqs.1625/" class="internalLink">Game FAQs</a>]]></content:encoded>
      <slash:comments>5</slash:comments>
    </item>
    <item>
      <title>Social Networking</title>
      <pubDate>Mon, 10 Aug 2015 07:28:23 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/social-networking.1416/</link>
      <guid>https://www.rpgfix.com/threads/social-networking.1416/</guid>
      <author>invalid@example.com (Rowena Ravenclaw)</author>
      <dc:creator>Rowena Ravenclaw</dc:creator>
      <content:encoded><![CDATA[I was thinking about this today as I was posting updates for my upcoming site on Tumblr. There are so many people who use social media as a means to encourage people to join their site, to look at it, and to potentially join. It&#039;s a good place to network and for people to ask questions.<br />
<br />
The catch? You need the followers and exposure.<br />
<br />
So I thought of something that might be an interesting experiment if enough people are interested. Would any of those who use social media for their sites be...<br />
<br />
<a href="https://www.rpgfix.com/threads/social-networking.1416/" class="internalLink">Social Networking</a>]]></content:encoded>
      <slash:comments>1</slash:comments>
    </item>
    <item>
      <title>Do you have a RSS feed for your site?</title>
      <pubDate>Sun, 20 Mar 2016 19:39:49 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/do-you-have-a-rss-feed-for-your-site.1167/</link>
      <guid>https://www.rpgfix.com/threads/do-you-have-a-rss-feed-for-your-site.1167/</guid>
      <author>invalid@example.com (Shriker)</author>
      <dc:creator>Shriker</dc:creator>
      <content:encoded><![CDATA[Do you have a news or announcement board that has an RSS feed attached to it? Have you ever considered setting up <a href="http://www.rpgfix.com/resources/signal-boosting-automating-site-announcements.12/" class="internalLink">automated announcements</a>?<br />
<br />
Side note: I&#039;m considering letting site admins add an RSS feed to their listings so that their game thread will be automatically updated whenever their site is updated.]]></content:encoded>
      <slash:comments>5</slash:comments>
    </item>
    <item>
      <title>Affiliates</title>
      <pubDate>Wed, 06 Aug 2014 20:27:55 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/affiliates.957/</link>
      <guid>https://www.rpgfix.com/threads/affiliates.957/</guid>
      <author>invalid@example.com (VirusZero)</author>
      <dc:creator>VirusZero</dc:creator>
      <content:encoded><![CDATA[How often do you go searching for new affiliates?<br />
<br />
Where do you get most of your affiliates from? (Do you gain more from going directly to prospective sites? Or do you use a 3rd party?)<br />
<br />
What criteria do you judge whether or not to apply for affiliation with another site? (Or if they&#039;re applying to become an affiliate with your site?)]]></content:encoded>
      <slash:comments>5</slash:comments>
    </item>
    <item>
      <title>Kickstarter - Tabletop RPG T-Shirts</title>
      <pubDate>Thu, 14 Nov 2013 00:28:20 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/kickstarter-tabletop-rpg-t-shirts.959/</link>
      <guid>https://www.rpgfix.com/threads/kickstarter-tabletop-rpg-t-shirts.959/</guid>
      <author>invalid@example.com (Invisie)</author>
      <dc:creator>Invisie</dc:creator>
      <content:encoded><![CDATA[Not sure if appropriate, but I thought it&#039;s worth a shot! Dear Iversia, please delete and throw a brick at my head if this is unwanted...<br />
<br />
<span data-s9e-mediaembed="kickstarter" style="display:inline-block;width:100%;max-width:220px"><span style="display:block;overflow:hidden;position:relative;padding-bottom:190.909091%"><iframe allowfullscreen="" scrolling="no" src="//www.kickstarter.com/projects/leebretschneider/role-play-dice-portrait-tees/widget/card.html" style="border:0;height:100%;left:0;position:absolute;width:100%"></iframe></span></span><br />
<br />
<b>Full disclosure:</b> I work for the company that may print these, if funded.]]></content:encoded>
      <slash:comments>1</slash:comments>
    </item>
    <item>
      <title>Making better referral contests</title>
      <pubDate>Wed, 06 Sep 2017 01:50:35 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/making-better-referral-contests.1983/</link>
      <guid>https://www.rpgfix.com/threads/making-better-referral-contests.1983/</guid>
      <author>invalid@example.com (Shriker)</author>
      <dc:creator>Shriker</dc:creator>
      <content:encoded><![CDATA[What sort of referral contests do your run on your game(s), and what steps do you take to incentivize your existing members to participate? <br />
<br />
Just referring a member doesn&#039;t mean a whole lot if the new registrant doesn&#039;t participate. Do you take any steps to further reward users who refer members who then actively participate?]]></content:encoded>
      <slash:comments>1</slash:comments>
    </item>
    <item>
      <title>Using podcasts or videos to promote or support your rp</title>
      <pubDate>Sat, 25 Feb 2017 01:08:06 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/using-podcasts-or-videos-to-promote-or-support-your-rp.233/</link>
      <guid>https://www.rpgfix.com/threads/using-podcasts-or-videos-to-promote-or-support-your-rp.233/</guid>
      <author>invalid@example.com (Daenelia)</author>
      <dc:creator>Daenelia</dc:creator>
      <content:encoded><![CDATA[It&#039;s not a new thing, people have been making videos for their rp for a long time. I also wanted to create on, or more a podcast, really. But I ended up making a video, because I liked using our art as well.<br />
<br />
I find it is a good way to do a short recap of the story so far, because our rp is more of a continuous story. It is a lot of work, and doing the voice over took me too long because I had a hard time trying not to giggle. Or to put the emphasis in the right place.<br />
<br />
Have you used video...<br />
<br />
<a href="https://www.rpgfix.com/threads/using-podcasts-or-videos-to-promote-or-support-your-rp.233/" class="internalLink">Using podcasts or videos to promote or support your rp</a>]]></content:encoded>
      <slash:comments>27</slash:comments>
    </item>
    <item>
      <title>Do directories work?</title>
      <pubDate>Wed, 06 Aug 2014 20:31:35 +0000</pubDate>
      <link>https://www.rpgfix.com/threads/do-directories-work.1008/</link>
      <guid>https://www.rpgfix.com/threads/do-directories-work.1008/</guid>
      <author>invalid@example.com (VirusZero)</author>
      <dc:creator>VirusZero</dc:creator>
      <content:encoded><![CDATA[In your experience, do you find that directories actually work for you?<br />
<br />
Have you ever had much luck with them? <br />
<br />
If you don&#039;t think they work, why do you think they don&#039;t work?]]></content:encoded>
      <slash:comments>6</slash:comments>
    </item>
  </channel>
</rss>
